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Case Study: Six Weeks to Achieve 27.7% Conversion Growth and +49.5% CPC Reduction
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Case Study: Six Weeks to Achieve 27.7% Conversion Growth and +49.5% CPC Reduction

Publish date
March 3, 2023
Author
Team Marketechy
Category
In just 6 weeks after the project start, CPC was lowered by 49,5%, while the conversions grew by 27.7%.
Table of contents

The project was started mid-July with the revision of customer's existing campaigns and creating the plan for optimization & further activities.The plan was approved in early August when the first optimization activities started. In addition to old campaigns optimization, the following campaigns were added:

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This is where Marketechy steps in to develop a plan of work tailored to your growth marketing, metrics, and budget.
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