Marketechy Blogs

Is SEO really fading in 2025, or is AI search simply changing how visibility works? This piece breaks down SEO, AIO, GEO, and AEO, explains how AI-driven search reshapes user behavior, and outlines what brands need to do to stay visible when answers matter more than clicks.

The popularity of Google's paid search and display ads as core digital marketing channels keeps growing. Gitnux statistics show that 65% of smaller B2B companies use Google Ads to acquire new customers.

Although promoting B2B services and products has almost entirely migrated online, conferences, conventions, forums, and exhibitions allow your team to communicate openly with customers, community, and industry counterparts.

Let's consider what aspects of AI content optimization require human post-generation input and review a checklist for editing AI-augmented copy.

Once you start investing in content strategy expecting some ROI, an established content plan is a must.

This is the guide on how to make a basic tech SEO fix to maximize the outcome of Googlebot crawls, improve website usability, and boost web page rankings.

Whenever your commercial website underperforms in one of these aspects, it’s a sure sign that you need a qualified technical SEO audit service.

Let’s review what goals you can achieve through a consistent email marketing strategy and what practices and tools will help you manage campaigns most effectively.

Today, we’ll look into the hottest digital marketing trends for 2024. Let’s get started.

Structured data markup improves search visibility and increases CTR.